My work is fueled by a profound understanding that behind every data point lies a rich narrative of human behavior. This isn’t just a business for me; it’s a passion for revealing the hidden truths that drive strategic decisions and transformative outcomes.
With 15+ years at research consultancies and 10+ in-house at Activision Blizzard, I know how to do rigorous research that actually gets used. As founder and lead researcher of Bishay Consulting, I bring that experience, and real care, to everything we do.
The same research conducted by two different agencies can give you very different results. My team and I possess the capacity and expertise to handle the largest and most complex projects, while providing attention to detail that bigger companies cannot. We specialize in segmentation, choice models, usability research, and large-scale tracking, and we stay with you after the final report to help make the findings count.
Every research company claims to do the best work, but many will hand off your project to inexperienced researchers behind the scenes. At Bishay Consulting, senior researchers examine your data, taking the time to notice both the opportunities and the pitfalls that others might miss. The best way to demonstrate the difference in my approach is with some examples:
Your data is telling a story, and I'm here to uncover it.
